Congregational Communication Audits

Friends,  with a new month comes a new training!

The COMMUNICATION AUDIT training module has been posted in our Leading Congregations Monthly member area complete with:

• A NEW Congregational Self-Audit Spreadsheet Template
• Session Notes
• Our live training edited into 20 discrete video segments so you can jump around with ease!
• Q&A responses from our live training
• Closed Captioning

Program members, see the handouts section of this module to download this template.

If you are thinking a full communication audit is too much to consider, if you are feel stressed at just the thought of looking at what this might entail, I have good news for you!

1) This session emphasized SELF-AUDITS your congregation can conduct in-house.
2)  I shared how you can start with a SIMPLE INVENTORY of your communication channels and then…
3) As inspired, do FOCUSED AUDITS on specific aspects of your ministry and communications.

Example: Look at your communication channels from the perspective of a specific audience you are seeking to reach.   Suppose you want to reach more young families.   What information, images, and invitations would help them determine your congregation is a match for them?  Develop a list of key items with your team, then review your channels and see if that content is represented.  You might find that a key channel rarely mentions children, families, or shows images with families.  From there you can start strategizing how to weave that content in, work more collaboratively on social media across ministry areas, or other actions.

Here’s how to access this module:

Leading Congregations Monthly Members

Here’s a teaser for NEXT MONTH’s session on the Ministry of Communication!

New Members, Want to Join Us?

Ministry and Communication Upcoming Training

A training update for Unitarian Universalist congregational leaders and friends, plus a Facebook Live session on Friday!

Today it is hard to separate MINISTRY + MEDIA + COMMUNICATION.  I’m constantly talking with leaders and no that the communication demands on congregations are significant.  You don’t have to figure this stuff out alone.

Over the next three months my Leading Congregations Monthly trainings as well as this Friday’s Facebook Live session are on communication and ministry themes.

Here’s what’s on the schedule:

This Wednesday, May 8th at 7pm EST – 90 Minute Training
5 Essential Twitter Strategies for Congregations! 

Twitter is my favorite social media platform and is a powerful tool for outreach, sharing our voices and values, and leading on the issues of our time.  Our focus will be on strategies to support outreach and membership development, connecting with your local community, and bringing visibility to your advocacy and witness efforts.

Existing members: Access via our member area
New members:  Learn more and enroll here

Friday, May 10th at 12:30pm EST  – 20 Minute Facebook Live
The Future of Facebook and Meaningful Community

UPDATE: Watch recording of this session

This Friday I’m going live in my UU Planet Leaders group to discuss the implications of Mark Zuckerberg’s recent presentation on the future of Facebook.  I’ll discuss their intensifying focus on Facebook groups and helping people connect with “meaningful communities” online. Preview on my take: We need to be countercultural and use digital spaces to get people into face-to-face communities, like your congregation.  And we need a clear digital path to do so. Here’s the link to Friday’s Facebook Live video stream player.  I’ve already scheduled it. You can go to that link then click the button to be notified when I go live.

Know someone else who would appreciate this conversation? Forward this message to them.

Leading Congregations Monthly Summer Schedule
All sessions are recorded and available on demand in our member area.  When you subscribe you can join the live sessions and watch recordings.  Learn more.

Wednesday, June 12th at7pm EST
Congregational Communication Audits
What are they, why they need to be conducted, strategies, resources

Wednesday, July 10th at at 7pm EST
The Ministry of Communication
Staffing, coordination, and collaboration

Wednesday, August 14th at at7pm EST
Training Greeters (Sunday Greeters)
What they need to do, know, how many to have, other considerations

Have ideas for trainings or Facebook Live discussions I can offer to support you and your congregation?  I’d love to hear from you.  Contact me.

Thanks!
Peter