The Ministry of Communication

Friends, my session on “The Ministry of Communication” has been posted to our Leading Congregation’s Monthly member area.   Details below.  ~ Peter

Topic: The Ministry of Communication
Presenter:  Peter Bowden
When:   COMPLETED
Duration:  60 Minutes

Program Members:  Go to this module
New Members: Learn more and enroll

The goal of this session is to help you take your congregation’s communications to a new level!

Specifically, I’m talking about placing your media and communication efforts at the heart of your ministry — love it or hate it, that’s where it needs to be given our increasingly digitally oriented society.

After my opening challenge and cheerleading, we’ll cover the practical considerations listed below.

• Welcome and Introductions
• Upgrading your ministry-communication mindset!
• Collaboration between clergy, staff, and volunteer communicators
• Building your media capacity
• Coordinating your team’s work
• Thoughts on Communication Staff
•  Closing Q&A
•  Program Announcements

MinistryofComm-July2019.png

 

Congregational Communication Audits

Friends,  with a new month comes a new training!

The COMMUNICATION AUDIT training module has been posted in our Leading Congregations Monthly member area complete with:

• A NEW Congregational Self-Audit Spreadsheet Template
• Session Notes
• Our live training edited into 20 discrete video segments so you can jump around with ease!
• Q&A responses from our live training
• Closed Captioning

Program members, see the handouts section of this module to download this template.

If you are thinking a full communication audit is too much to consider, if you are feel stressed at just the thought of looking at what this might entail, I have good news for you!

1) This session emphasized SELF-AUDITS your congregation can conduct in-house.
2)  I shared how you can start with a SIMPLE INVENTORY of your communication channels and then…
3) As inspired, do FOCUSED AUDITS on specific aspects of your ministry and communications.

Example: Look at your communication channels from the perspective of a specific audience you are seeking to reach.   Suppose you want to reach more young families.   What information, images, and invitations would help them determine your congregation is a match for them?  Develop a list of key items with your team, then review your channels and see if that content is represented.  You might find that a key channel rarely mentions children, families, or shows images with families.  From there you can start strategizing how to weave that content in, work more collaboratively on social media across ministry areas, or other actions.

Here’s how to access this module:

Leading Congregations Monthly Members

Here’s a teaser for NEXT MONTH’s session on the Ministry of Communication!

New Members, Want to Join Us?

Ministry and Communication Upcoming Trainings

A training update for Unitarian Universalist congregational leaders and friends, plus a Facebook Live session on Friday.

Today it is hard to separate MINISTRY + MEDIA + COMMUNICATION.  I’m constantly talking with leaders and no that the communication demands on congregations are significant.  You don’t have to figure this stuff out alone.

Over the next three months my Leading Congregations Monthly trainings are on related themes.

 

Here’s what’s on the schedule:

This Wednesday, May 8th at 7pm EST – 90 Minute Training
5 Essential Twitter Strategies for Congregations! 

Twitter is my favorite social media platform and is a powerful tool for outreach, sharing our voices and values, and leading on the issues of our time.  Our focus will be on strategies to support outreach and membership development, connecting with your local community, and bringing visibility to your advocacy and witness efforts.

Existing members: Access via our member area
New members:  Learn more and enroll here

Friday, May 10th at 12:30pm EST  – 20 Minute Facebook Live
The Future of Facebook and Meaningful Community

This Friday I’m going live in my UU Planet Leaders group to discuss the implications of Mark Zuckerberg’s recent presentation on the future of Facebook.  I’ll discuss their intensifying focus on Facebook groups and helping people connect with “meaningful communities” online. Preview on my take: We need to be countercultural and use digital spaces to get people into face-to-face communities, like your congregation.  And we need a clear digital path to do so. Here’s the link to Friday’s Facebook Live video stream player.  I’ve already scheduled it. You can go to that link then click the button to be notified when I go live.

Know someone else who would appreciate this conversation? Forward this message to them.

Leading Congregations Monthly Summer Schedule
REMINDER: All sessions are recorded and available on demand in our member area.  When you subscribe you can join the live sessions and watch recordings.  Learn more.

Wednesday, June 12th at7pm EST
Congregational Communication Audits
What are they, why they need to be conducted, strategies, resources

Wednesday, July 10th at at 7pm EST
The Ministry of Communication
Staffing, coordination, and collaboration

Wednesday, August 14th at at7pm EST
Training Greeters (Sunday Greeters)
What they need to do, know, how many to have, other considerations

Have ideas for trainings or Facebook Live discussions I can offer to support you and your congregation?  I’d love to hear from you.  Contact me.

Thanks!
Peter

Announcing Jan 4th, 2014 Social Media Intensive for Congregational Leaders

Like - Social Media

Friends, on January 4, 2014 I will be leading a social media intensive for congregational leaders.  This event is being held at the Unitarian Universalist Church of Tucson, AZ.   If you are a minister, congregational staff or volunteer interacting with human beings in the United States with internet access and mobile technology,  this event is for you.   Registration is open nation-wide. Hope you can join us!   Full Details & Registration ~ Peter   

Social Media for Ministry, Outreach and  Membership Growth with Peter Bowden

January 4th, 2014  *  Tucson, AZ

Oh yeah!  Join us...

Social media is fundamentally changing how people form relationships, consume information and make important life decisions.  This has significant implications for congregations, from  how we share our news and announcements, to how we invite people into membership. For our congregations to thrive in the 21st Century, we must understand these changes and learn to use the communication tools of our time with purpose, skill and integrity.  Join us for this day-long social media intensive for congregational leaders!

Event Location
Unitarian Universalist Church of Tucson
4831 East 22nd Street Tucson, AZ 85711

Event Sponsors
Special thanks to our sponsoring congregations and the Rev. Charles Gaines, my mentor,  for helping to make this event possible.

Testimonials

“Peter’s passion for social media communications and Unitarian Universalism is contagious. His vision for our future is something we need to learn and embrace.” – Don Southworth, UUMA Executive Director

“Peter provided our team with an opportunity to learn together about social media giving us a common understanding of the benefits and costs of utilizing it. His enthusiasm for social media is infectious, making us feel not only that implementing it is possible and perhaps inevitable as our world continues to evolve.” — Sara D., Church Administrator, Cedar Lane UU Church.

“Peter’s training on Social Media was clear, instructive, and interactive. He is dynamic, engaging and brings an enthusiasm to his sessions that is contagious. I recommend him highly.” — Mark Bernstein, Regional Growth Development Consultant, Central East Region of the UUA