Covid19: How to adapt our ministry and thrive

Friends, in this session I share foundations of the strategy I’m recommending congregations implement to thrive in these times.

I also preview the training programs I’m rolling out to support you.
They include strategy and skill training in three primary areas:

• Video for ministry leaders
• Small group ministry
• Social media strategy

A few key points from this session

VIDEO SKILLS: Religious professions need to become highly proficient in creating and using video content in their ministry. That content, live and recorded, is the foundation of a DIGITAL FIRST ministry. That’s the context of our ministry with other gatherings to be integrated as we are able.

SMALL GROUPS: Small groups translate beautifully to an online Zoom meeting environment and are the first kind of groups that we’ll be able to phase in — small groups in controlled spaces with people we know.
If you plan to accomplished your ministry through small group ministry, you can knock it out of the park.

SOCIAL MEDIA: If ever we’ve needed to rock social media, now is the time. But not just random social media. We need to use it with integrity and purpose! I recommend using social media to deliver video content that engages people in the life of the congregation — worship and small groups – and expands the reach and impact of your ministry.

If you weave these three pillars together, I believe any congregation that was successful pre-covid19 can thrive in these times. If you didn’t have a strategy before COVID19 and social distancing, these strategies can serve you.

I’m launching three training programs corresponding to the areas.

First video, then small groups, then social media.

Much more to come shortly!
Subscribe here to training updates.

Go team!
Peter


Leading in a Video First World

We’re entering a “video first” world with video dominating social media and your audience’s attention. In Episode 5 of my podcast, I share strategies to help bring your leadership online.

These are strategies drawn from my training, coaching, and consulting work with nonprofits, congregations, and independent justice leaders.

To listen to this 55-minute audio master class, subscribe to my podcast and go to episode 5.

Ministry and Communication Upcoming Trainings

A training update for Unitarian Universalist congregational leaders and friends, plus a Facebook Live session on Friday.

Today it is hard to separate MINISTRY + MEDIA + COMMUNICATION.  I’m constantly talking with leaders and no that the communication demands on congregations are significant.  You don’t have to figure this stuff out alone.

Over the next three months my Leading Congregations Monthly trainings are on related themes.

 

Here’s what’s on the schedule:

This Wednesday, May 8th at 7pm EST – 90 Minute Training
5 Essential Twitter Strategies for Congregations! 

Twitter is my favorite social media platform and is a powerful tool for outreach, sharing our voices and values, and leading on the issues of our time.  Our focus will be on strategies to support outreach and membership development, connecting with your local community, and bringing visibility to your advocacy and witness efforts.

Existing members: Access via our member area
New members:  Learn more and enroll here

Friday, May 10th at 12:30pm EST  – 20 Minute Facebook Live
The Future of Facebook and Meaningful Community

This Friday I’m going live in my UU Planet Leaders group to discuss the implications of Mark Zuckerberg’s recent presentation on the future of Facebook.  I’ll discuss their intensifying focus on Facebook groups and helping people connect with “meaningful communities” online. Preview on my take: We need to be countercultural and use digital spaces to get people into face-to-face communities, like your congregation.  And we need a clear digital path to do so. Here’s the link to Friday’s Facebook Live video stream player.  I’ve already scheduled it. You can go to that link then click the button to be notified when I go live.

Know someone else who would appreciate this conversation? Forward this message to them.

Leading Congregations Monthly Summer Schedule
REMINDER: All sessions are recorded and available on demand in our member area.  When you subscribe you can join the live sessions and watch recordings.  Learn more.

Wednesday, June 12th at7pm EST
Congregational Communication Audits
What are they, why they need to be conducted, strategies, resources

Wednesday, July 10th at at 7pm EST
The Ministry of Communication
Staffing, coordination, and collaboration

Wednesday, August 14th at at7pm EST
Training Greeters (Sunday Greeters)
What they need to do, know, how many to have, other considerations

Have ideas for trainings or Facebook Live discussions I can offer to support you and your congregation?  I’d love to hear from you.  Contact me.

Thanks!
Peter

Social Media for Spiritual Practice with the Rev. Naomi King

Friends, on Friday, March 1st at 1:00pm EST I’m going live with the Rev. Naomi King to discuss using social media for spiritual practice, setting intentions for how we digital tools, and more!  If you are interested in the intersection of social media and spirituality, I think you’ll love this conversation. Join us!  Use the attached Youtube player to watch, chat, and share your questions.

The Rev. Naomi King is a Unitarian Universalist minister who teaches spiritual practices in person and online. Connect with her and her teaching via the following links.

On Digital Culture and Congregational Membership

Happy Friday friends. Facebook LIVE office hours (1/18/19) answering some of your questions about digital culture and congregational membership development.

UPCOMING EVENTS:  See below for 3 upcoming events, 2 Boston area, one online!

Wed, Jan 23 – Metro West RE Cluster – “Spiritual Life in the Digital Age”
I’m leading program for our local cluster of religious educators exploring how digital devices are disrupting spiritual growth and development. After my presentation, we’ll discuss the impact on parenting, family interactions, etc… Email or FB Message me if you’re an area religious educator and didn’t get the email through your network.

Sat, Feb 2UU Social Media and Membership Growth in Needham, MA
Social media, smartphones, and constant access to the internet is fundamentally changing how people form relationships, consume information and make important life decisions.  This has significant implications for congregations, especially with regard to how we share our news and announcements, and how we invite people into membership.    Learn More and Register

 

Wed, Feb 13Leading Congregations Monthly Live online training. February’s session is going deeper into Facebook Strategy, including report back from my review of how the fastest growing churches in the United States are using Facebook. Learn more.

Missed Leading Congregations Monthly January Video Bootcamp? The recording is in the member area. Join us to participate in live monthly sessions and access all previous sessions and handouts.

Leading Congregations Monthly in March will be focused on small group based congregational growth strategies. One of my favorite topics!

NEW ENGLAND SNOW STORM
Stay safe everyone!

T-SHIRT
Today’s t-shirt “Providence: Weird Since 1636” is brought to you by my sister, a member of my home congregation, the First Unitarian Church of Providence.