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Friday, May 31: UU Climate Justice Update with Aly Tharp

 

Aly Tharp of Unitarian Universalist Ministry for Earth Friday and Peter Bowden share timely UU climate justice news, events, and opportunities.  Links related to this week’s news:

The Procession of Species & UUMFE 30th Anniversary Dinner Celebration
https://www.uumfe.org/get-involved/general-assembly-2019/

STRENGTHEN LOCAL CLIMATE COMMITMENTS CAMPAIGN
https://www.uumfe.org/act/slcc/

Climate Justice: Extending Our Reach
August 4 – August 9, 2019
https://themountainrlc.org/event/climate-justice/

Conference: Building a Movement for a “Green New Deal”
Advocacy Conference on Environmental Justice, Class and Race by UUs for Just Economic Community, UU Ministry for Earth and UUSJ
Sunday, September 15-Tuesday 17, 2019
Sunday 11:15 AM through Tuesday 4:00 PM
Washington, DC
http://uujec.com/gndconference

Youth vs. Gov Climate Trial
https://www.youthvgov.org/meet-the-youth

Aly Tharp is the Program Manager of the UU Ministry for Earth.
http://uumfe.org

Cross posted at on my uuplanet.org
http://uuplanet.org

Twitter Strategy for Congregations

Right now Twitter is my favorite social media platform.  It is my favorite because it used by leaders, influencers, politicians, journalists, and others to stay on top of what is happening right now.

Personally, I use it to build connections with leaders, authors, and influencers around the world.  I use it to listen, research and learn.  I use it amplify the impact of justice leaders, sharing photos and videos during social justice events.

It should be no surprise that I love teaching religious leaders how to use Twitter with purpose!

Twitter is a powerful tool for congregational outreach, sharing your voices and values, and participating in public conversations on the justice issues of our time.

In May, I led a Leading Congregations Monthly training on strategies to support outreach and membership development, connecting with the local community, and bringing visibility to advocacy and witness efforts.

This training module is now available on-demand:

Existing members: Access this module
New members:  Learn more and enroll here

One of the reasons I encourage faith leaders to use Twitter is because I’ve had great success using it to amplify the voices of my network of justice leaders.  I know what we can accomplish!

I live a short subway ride from the Boston, MA Statehouse and regularly live Tweet coverage of protests.

For example, this clip from the start of the Boston #climatestrike made it into the featured Twitter moment about the student climate strike.  25,000+ views and nearly a thousand likes. 

Here are the Twitter stats for this tweet as of the publication of this post:

Following the strategies I cover in this training,  I use Twitter to build relationships, become a trusted voice, and use hashtags to share my content in a way that gets seen.   You can do this too, whether you’re focus is local, national, or global.

Below is an excerpt from this 90-minute training .  It covers some of the ways your  congregation can use hashtags to help people engage with your content.

• Your congregation’s city/town
• Your service themes or theme for that tweet’s content
• Larger established conversations you want to join
• Specific events

Every month we’re covering topics related to congregational growth, outreach, media as well as  trends requiring our attention.

Learn more and enroll here

The Future of Facebook, Congregations, and Meaningful Community

Does your congregation use Facebook?  If so, you need to be tracking changes to Facebook that are going to impact your strategy.  I discussed the announced changes and the implications in my UU Planet Leaders Facebook Group. The recording is below.

Make sure to subscribe to email updates so you can join the live conversation! Not on Facebook or just want recordings? Subscribe to my Youtube Channel.

 

 

What did Zuck say to promp this conversation? At the F8 conference, Mark Zuckerberg shared a vision for the future of Facebook including an intensified focus privacy, encryption, ephemeral content, and connecting people with “meaningful community” via Facebook groups. The group focus is already rolling out. You’ve seen the changes if you updated your app.

As Facebook works to drive people into groups, we need to make sure your congregation has a Facebook strategy that takes advantage of this group focus and helps people successfully connect with your congregation offline, face-to-face.

Tracking these changes and discussing related strategies is something I’ll continue to discuss via social media and in my Leading Congregations Monthly trainings. If you’re interested in this topic, make sure you subscribe to my email newsletter so you get notifcations for live chats, video releases (like the one above), and training topics.

This session was recorded May 10, 2019 in my Facebook group for Unitarian Universalist Leaders.

Here’s Zuckerberg’s full F8 talk:

 

The Future of Facebook, Congregations, and Meaningful Community

 

Does your congregation use Facebook?  If so, you’ll want to watch this Facebook Live discussion on the Future of Facebook, congregations, and meaningful community below.

  Make sure to subscribe to email updates so you can join the live conversation! Not on Facebook or just want recordings?  Subscribe to my Youtube Channel.

What did Zuck say to promp this conversation?   At the F8 conference, Mark Zuckerberg shared a vision for the future of Facebook including an intensified focus privacy, encryption, ephemeral content, and connecting people with “meaningful community” via Facebook groups. The group focus is already rolling out. You’ve seen the changes if you updated your app.

As Facebook works to drive people into groups, we need to make sure your congregation has a Facebook strategy that takes advantage of this group focus and helps people successfully connect with your congregation offline, face-to-face.

Tracking these changes and discussing related strategies is something I’ll continue to discuss via social media and in my Leading Congregations Monthly trainings.  If you’re interested in this topic, make sure you subscribe to my email newsletter so you get notifcations for live chats, video releases (like the one above), and training topics.

This session was recorded May 10, 2019 in my Facebook group for Unitarian Universalist Leaders.

Here’s Zuckerberg’s full F8 talk:

Ministry and Communication Upcoming Trainings

A training update for Unitarian Universalist congregational leaders and friends, plus a Facebook Live session on Friday.

Today it is hard to separate MINISTRY + MEDIA + COMMUNICATION.  I’m constantly talking with leaders and no that the communication demands on congregations are significant.  You don’t have to figure this stuff out alone.

Over the next three months my Leading Congregations Monthly trainings are on related themes.

 

Here’s what’s on the schedule:

This Wednesday, May 8th at 7pm EST – 90 Minute Training
5 Essential Twitter Strategies for Congregations! 

Twitter is my favorite social media platform and is a powerful tool for outreach, sharing our voices and values, and leading on the issues of our time.  Our focus will be on strategies to support outreach and membership development, connecting with your local community, and bringing visibility to your advocacy and witness efforts.

Existing members: Access via our member area
New members:  Learn more and enroll here

Friday, May 10th at 12:30pm EST  – 20 Minute Facebook Live
The Future of Facebook and Meaningful Community

This Friday I’m going live in my UU Planet Leaders group to discuss the implications of Mark Zuckerberg’s recent presentation on the future of Facebook.  I’ll discuss their intensifying focus on Facebook groups and helping people connect with “meaningful communities” online. Preview on my take: We need to be countercultural and use digital spaces to get people into face-to-face communities, like your congregation.  And we need a clear digital path to do so. Here’s the link to Friday’s Facebook Live video stream player.  I’ve already scheduled it. You can go to that link then click the button to be notified when I go live.

Know someone else who would appreciate this conversation? Forward this message to them.

Leading Congregations Monthly Summer Schedule
REMINDER: All sessions are recorded and available on demand in our member area.  When you subscribe you can join the live sessions and watch recordings.  Learn more.

Wednesday, June 12th at7pm EST
Congregational Communication Audits
What are they, why they need to be conducted, strategies, resources

Wednesday, July 10th at at 7pm EST
The Ministry of Communication
Staffing, coordination, and collaboration

Wednesday, August 14th at at7pm EST
Training Greeters (Sunday Greeters)
What they need to do, know, how many to have, other considerations

Have ideas for trainings or Facebook Live discussions I can offer to support you and your congregation?  I’d love to hear from you.  Contact me.

Thanks!
Peter